Health Communication News

Maria and her sons are examples of families living healthy in Jamaica Plain.  They were featured on the Healthy Family Fun website as well as on billboards and T posters.
June 14, 2011 - In response to the success of the Healthy Family Fun campaign's initial phase, its sponsors have extended funding for an additional year.
A page from the  Serve Smart  toolkit that advises restaurants on relevant Massachusetts laws.
January 5, 2011 - When it came to combating underage drinking, HRiA took a novel approach: instead of trying to change the behavior of young drinkers, they created an educational campaign targeting the...
Part of the  Serve Smart  toolkit, a sign for consumers.
July 26, 2010 - Public health campaigns addressing substance abuse have historically focused on users, asking them to "just say no." An analysis of the unsettled legacy of these efforts prompted HRiA to...
February 26, 2010 - Kick Butts Day, a world-wide day of youth activism against tobacco companies, is taking place locally at the State House in Boston on March 24 with some help from HRiA.
January 28, 2010 - The Safer Drinking as You Age campaign, developed by HRiA and the Massachusetts Department of Public Health’s Bureau of Substance Abuse Services (BSAS), began airing 30 second...
HRiA Wins Awards in Social Marketing for Tobacco Prevention Website
December 1, 2009 - Health Resources in Action was recognized for its innovative and effective social marketing practice. The84.org , an online youth tobacco prevention movement, was honored with the...
June 24, 2009 - Over the past three years, youth have been engaged in The 84 , a teen-focused anti-tobacco movement, to create messages promoting smoke-free living. Anthony Price, the 2009 grand prize...
June 12, 2009 - The National Conference on Tobacco or Health invited HRiA to present The 84, an innovative youth tobacco prevention movement, at its June meeting. HRiA's communications and youth work...
May 1, 2009 - HRiA’s Health Communication Services has won numerous awards and honors for its innovative social marketing work. Most recently, URhealthstyle.com, a branded campaign around urban teen...
From left, HRiA President Ray Considine, Abi Richardson and Tamaki Sakakibara.
March 3, 2009 - Health Resources in Action honored Derrikka Gillenwater and Abi Richardson with its Community Health Award at the organization's 51st Annual Meeting and Reception at the Moakley...
Jodie Silverman Jodie Silverman, MPA
Director
617.279.2240 ext. 210

Bio
Jodie Silverman Jodie L. Silverman, MPA, is currently the Director of Health Communication Services at HRiA, overseeing the development and implementation of public health media and social marketing campaigns. Her expertise includes strategic and communications planning, media training and outreach, and communication program development.

Ms. Silverman has over 20 years of experience in nonprofit, public, and private sectors in the fields of communication, advocacy, and development. For 15 years, she worked in Washington, DC for a number of progressive U.S. Senators as well as for national nonprofit organizations promoting social justice through advocacy, public education, and communication including passage of the landmark Nutrition Labeling and Education Act of 1990. Ms. Silverman received her bachelor’s degree in Political Science from Middlebury College and her master’s degree in Public Administration from Harvard University.

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